Research into similar products poster 02

Today I did my second textual analysis while being on holiday.  It was a poster from a film called ‘I’m not there’. It featured a silhouette smoking in front of a white background. The main feature of this poster was the lighting. The lack of colour and no extra frills is also what I am hoping to use in my poster. Its very plain, but also very strong, and sends a clear message to the audience. Its also from a serious film , which is what mine is going to be. 

Textual Analysis Move Poster 2 

 

The black silhouette contrasts with the stark white background, suggesting to the audience a character that stands out of the light, that is perhaps guilty of some crime he has committed, and so wished to remain hidden. The audience also gets an idea of black vs white, or good vs evil, and that this film deals with morality as a theme.

The silhouette also suggests the idea that he's famous and therefore in the limelight but the silloutee gives the impression of being in the shadows as if there are things about him you don’t know yet, that the movie is going to portray.

The smoke trailing from the cigarette is significant, as the famous phrase, “where there’s smoke there’s fire” would suggest to the audience that the smoke symbolizes that the source is dangerous. In this way the audience can glean that the protagonist is a dangerous character, not to be meddled with.

The change in the colour of the text draws the audience’s eye to it , making it stand out, and also giving it the place of importance on the cover.

His hair is disheveled which implies a rock and roll type protagonist , who doesn’t care about the conventions of society.

His sunglasses propose that he is in disguise, but not to conceal his identity, but to cover his eyes, so no one can see what he is really feeling or seeing, as the eyes “are windows to the soul”.

The mise-en-scene of the poster suggest a rock and roll character, which contrasts the forlorn stance and lighting of the character, implying he is famous and admired , yet he will always be isolated.